Website Management Services

At Simpler, we understand the power of a website that consistently delivers. That’s why we offer comprehensive website management services, ensuring your online presence remains dependable, secure, and fresh.

Josh Hiemstra

Schedule a Free Consultation

Running a business is demanding. From security updates to fresh content, website upkeep can become a burden. Let Simpler take website maintenance off your plate. Our website management plans keep your WordPress site protected with the latest security patches and optimized for peak performance. We handle the technical tasks, so you can focus on running your business with peace of mind.

How We Do It

An all-encompassing approach to support your ongoing website needs

“As a new business owner needing a website Simpler Site was great to work with, they were and continue to be helpful as I work through how my website can best fit my company.”

Dr. Aaron Plattner

Premium Managed Hosting

Because your website is crucial, we offer exceptional service. Enjoy 99.7% uptime with 24/7 monitoring, daily backups, and expert WordPress assistance whenever you need it.

Software Updates

WordPress undergoes continuous development to leverage the latest advancements. Our website management plans prioritize maintaining your website’s software and plugins with current versions, ensuring optimal performance.

Website Analytics

Whatever is worth doing is worth measuring. Web analytics measure your site’s performance to provide insights into customer behavior so you can optimize the user experience and increase conversions. We will set this up for you so you can get easy, actionable insights.

Help When You Need It

When there’s an issue with your website, you need immediate answers and quick resolutions. That’s where we come in. Put your website in our capable hands and know you have a team that has your back, even when you aren’t looking.

“As a new business owner needing a website Simpler Site was great to work with, they were and continue to be helpful as I work through how my website can best fit my company.”

Dr. Aaron Plattner

Ready to Simplify Your Website Management?

Let’s talk about your maintenance needs— give us a call at (616) 822-3706 or set up a meeting.

“Very responsive and quick to make changes”

Simpler is awesome to work with! They’re very responsive and quick to make any changes you want for your website. I would highly recommend working with them. They’ve helped us transform two of our business websites and they’ve never looked better! Five stars!

Kayla VerWoert, Marketing

Website Management FAQ’s

Do I really need a management plan for my WordPress website?

If your website is built on the WordPress platform, then the answer is yes.

It really isn’t WordPress’s fault. The platform grew incredibly fast and there are, currently, more than 55,000 WordPress add-ons (aka plugins). Currently, WordPress powers over 43% of the web.

This makes it one of the biggest hacker targets on the planet.

Additionally, all websites require some routine maintenance. Just like cars, you must change the oil, rotate the tires, and put in required repairs if you want to reliably get from point A to B. That’s what our care plans provide.

In our experience, a solid WordPress Management Plan must include:

  • Weekly plugin updates
  • 24/7 uptime monitoring
  • Security scans
  • Performance scans
  • Daily backups

My WordPress website is tiny, do I need regular plugin updates?

Keeping website plugins up-to-date is crucial, but the frequency can vary depending on several factors.

  • Security vulnerabilities: Like recently discovered “zero-day” exploits, updates often address critical security issues.
  • Number of plugins: More plugins generally mean more updates to manage, as each adds potential vulnerabilities and requires maintenance.
  • Plugin quality: Well-maintained plugins from reputable developers tend to require fewer updates.

The average website might have a moderate number of plugins (15-30) and need updates several times a month (10-20). However, some plugins require very frequent updates (weekly), while others may be more stable.

In our experience managing website plugins for clients, a proactive update approach has minimized security risks. While occasional issues can slip through, swift action can usually prevent data loss.

What kind of issues has your management plan covered in the past?

We analyzed care plan requests from hundreds of clients since 2018 to identify the most common website issues. This data provides valuable insights for website owners and highlights areas where our care plans offer the most significant support.


  • Website Rollback: Restore a previous version of the website.
  • Plugin Conflicts: Resolve issues caused by incompatible plugins.
  • Theme/WordPress Conflicts: Fix compatibility problems between the website theme and WordPress core.
  • Website Outage Recovery: Get the website back online after a downtime event.
  • Security Issue Resolution: Address security vulnerabilities on the website.
  • SSL Certificate Renewal: Update the website’s SSL certificate to maintain secure connections.
  • DNS Management: Assist with changes to the website’s Domain Name System (DNS) settings.
  • Software License Management: Help with using or managing software licenses for the website.
  • Email Deliverability Fix: Improve email sending functionality from the website.
  • Plugin License Expiry: Address situations where a plugin license is about to expire or has expired.

Am I bound by a contract?

The team at Simpler has extensive experience extending the funcionality of websites to include items such as:

  • Woocommerce integration for eCommerce capabilities
  • Payment gateway integrations
  • Filter mechanism for store products
  • Store/dealer locator
  • Resource libraries
  • Sales intelligence integrations
  • Product inventory integrations
  • Wholesale store setup and ordering forms
  • Blog
  • Social media integrations
  • Contact forms
  • Enewsletter signup
  • Lead magnets
  • Age gateways

Have an integration or functional requirement not on this list? We’d love to learn more about your goals and promise 100% transparency in letting you know if we can help you out.

Is your hosting U.S. based?

We leverage WP Engine, a leading managed WordPress hosting provider, to power your website. This ensures exceptional performance, security, and support, exceeding what budget-friendly options like GoDaddy, HostGator, and Bluehost can offer.

Here’s why WP Engine is the clear choice:

  • Strategic Data Center Placement: WP Engine strategically locates data centers to minimize distance between your website and your target audience, optimizing loading speeds.
  • Content Delivery Network (CDN) Integration: They seamlessly integrate a CDN, further boosting website performance by delivering content from geographically distributed servers.

These combined features ensure your website delivers a fast and flawless user experience, a key factor in today’s competitive online landscape. By partnering with WP Engine, we move beyond “playing the same game” with budget hosting providers – we elevate your website’s performance to a whole new level.

Do you provide email hosting?

While web design agencies often offered email hosting in the past, today’s landscape demands more advanced solutions. We recommend migrating your email to a secure and scalable cloud-based platform like Microsoft Office 365 or Google Workspace.

Our team utilizes Google Workspace and can provide expert assistance with setup and migration if you choose this route. However, it’s important to note that billing remains directly with Google to ensure you receive the most competitive rates and have full access to their dedicated support channels.

Remember, maintaining a professional image requires consistency. Your email address should ideally align with your website domain for optimal brand recognition. This eliminates the need for free, generic email accounts such as Hotmail or Gmail.

Do you support WooCommerce websites?

We love WooCommerce and gladly support the extra care plan activities necessary, however these sites incur charges ranging from $60 to $100 per month in addition to the base care plan, depending on the complexity of the site build.

I received a domain name renewal in the mail. Is it a scam?

Domain name renewal notices typically arrive via email from your current domain registrar.

Here’s how to confirm your registrar:

  1. Visit a WHOis service (search online for “WHOis lookup”).
  2. Enter your domain name to identify the current registrar.

Why is this important?

Your domain name is your digital foundation. Even at a modest annual cost (around $15 for a .com domain), losing control can significantly impact your online presence. Malicious actors could hijack your domain, potentially disrupting your website and email services.

What to do if unsure?

Contact your existing domain registrar directly for clarification. If you’re unsure who your registrar is, we offer a free lookup service. Simply call us, and we’ll be happy to assist. We understand the importance of safeguarding your domain name.

A Note on Renewal Costs:

Generally, domain name renewals for .com addresses shouldn’t exceed $30 per year. Higher prices might indicate a scam or an unfavorable provider.

Will you renew our domain name for us?

We strongly recommend that our clients retain direct ownership and management of their domain name registration.

Your domain name serves as the critical cornerstone of your online presence, arguably more valuable than the website itself (especially if your website content is backed up securely). If someone else were to gain control of your domain, they could redirect it to a different website, rendering your current website inaccessible. Additionally, your email addresses associated with the domain would cease to function.

Considering the minimal annual cost of a domain name (typically $15 or less), we advise securing your domain name for a longer term, ideally five years. We recommend setting multiple reminders in your calendar to ensure timely renewal before expiration.

Remember, maintaining control of your domain name is essential for safeguarding your online identity and ensuring uninterrupted access to your website and email.

Why use Simpler?


You will always work with the same dedicated project manager for all support and feature requests.


We keep the management of your project and website on track with rock solid systems and processes in place.


Our developers boast extensive experience, ensuring high-quality solution for your specific needs.

Jargon Free

We will keep our communication as technical as it needs to be, and nothing more, unless you request it. Clarity is key.


Our developers know WordPress in and out, and can handle pretty much anything you can throw at them.


We typically respond to any requests within 2 business hours, and keep you up to date on the progress of your request.

Website Management Resources

Learn from our website management experts about the latest trends and best practices.

How to Edit Pages Using Divi’s Visual Builder

What is the Divi Visual Builder? The Divi visual builder is a drag and drop builder that allows website owners to design and customize every part of a website from the ground up. We like Divi because of its ease of use for long-term editing. While most clients ask us to manage website updates...

How to Log In to your WordPress Website

The login page is the door between your WordPress website and the management dashboard of your site also known as the admin area. You'll need to login to your website if you'd like to make content or design changes on your website. On a typical WordPress website, all you need to do is add /login/...

How to Add a WordPress Blog Post

This guide demonstrates how to add or edit a WordPress blog post. If you have questions about website maintenance, feel free to email Meredith Fennema, web design lead, at Note: Included below are instructions for what you’ll likely need most often while adding blog posts....

How to Edit WordPress Website Menu

What is a WordPress Menu? Your menu is the list of links that are typically displayed on your website. A menu makes it easy for your visitors to find their way around your site’s pages and other content. While most websites feature one menu, WordPress allows multiple menus (for example, your...

WP Engine Partner

Our team is proud to be a recommended agency by WP Engine, the leading WordPress hosting provider.

With 10+ years of WordPress experience, our service delivers the most secure WordPress experience possible.