Unleash Your Brand’s Potential: Results-Driven Digital Marketing

Award-winning WordPress web design, SEO, and website management to help you thrive online.

5 Star Review

“Simpler completely transformed the online presence for the brand I manage.”

5 Star Review

“Simpler worked tirelessly to develop a website with lots of customized options. Such a pleasure to work with!”

Feeling stuck getting your brand noticed online?

We get it! That’s where Simpler comes in. We’re a Michigan-based digital marketing agency with a knack for helping businesses across the country reach their full potential. We’re passionate about what we do – creating data-driven strategies that not only grab attention, but build strong brands and deliver real results you can track.

Web Design

WordPress Web Design

Craft a website that’s both beautiful and effective. We specialize in custom WordPress websites that clearly communicate your message and convert visitors into customers.

SEO Improvements


Search engine optimization (SEO) helps your website climb search rankings, attract more qualified visitors, and turn them into loyal customers. Our SEO services get you noticed online!

WordPress Management

Website Management

Is your WordPress site a hassle? We handle security, speed, updates & more to make sure your site is always running smoothly! Focus on what you do best while we take care of your website.

Web Design

PPC Advertising

Imagine attracting potential customers actively searching for what you offer. Pay-per-click advertising can do just that! We’ll craft targeted campaigns to drive qualified leads your way.

SEO Improvements

Social Media Management

Looking to strengthen your social media presence? Our strategic approach can help you connect with your target audience, build brand awareness, and achieve your social media objectives.

Web Design

Email Marketing

Email marketing helps turn your website visitors into loyal customers. We can handle everything, from building your list to crafting eye-catching messages that get opened and clicked.

Ready to Learn More?

Let’s chat about your project! We’re friendly, approachable, and excited to collaborate with you. Call us at (616) 822-3706 or schedule a free consultation today.

A Simpler, Smarter Digital Strategy Agency

Our agency uses a distinctive big network/nimble staff model that focuses on connecting the best strategic and technological talent with each individual client’s needs. This structure delivers cost-effective results and impact.

Vanigent BioPharm
Nationwide Industries
SKS Development
Venture Imports
Vanigent Biopharm
SKS Development
Nationwide Industries
Venture Imports

“Simpler completely transformed the online presence for the brand I manage”

Our site now converts more visitors into customers and we are constantly receiving compliments on how great it looks. Simpler Site is knowledgeable, professional, extremely responsive, and worked quickly to give us a better site than we could have even imagined.

Kara Kuntz, Marketing Director

Why use Simpler?

Track Record of Success

We’ve helped businesses of all sizes achieve their digital marketing goals. From simple informational websites to complex e-commerce platforms, we have the experience and expertise to deliver exceptional results.

Quality Execution, Reliable Service

We’re committed to providing you with a transparent and stress-free experience. You’ll always know the status of your project and have a dedicated team to answer your questions.

Simpler Model, Smarter Results

Our unique model allows us to tap into a network of top talent, ensuring you get the best possible results without the high overhead costs.

Digital Strategy Resources

Empower yourself with the latest digital marketing knowledge. Explore our library of helpful resources.

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“Quick to learn, understand and implement organizational voice and tone”

We’ve worked with Simpler on a few social and digital marketing projects and with each they have risen to the challenge and done excellent work. We sincerely appreciated the quality of work, responsiveness and creative solutions for directly communicating complicated topics to our audiences.

Heather Gill Fox, Strategic Communications Manager

Digital Strategy FAQ’s


Who will I be working with for my digital strategy?

At Simpler, we’re fortunate to have a fantastic core team based right here in Grand Rapids, Michigan! Meredith Fennema and Josh Hiemstra bring a wealth of experience and expertise to the table, and they’re passionate about collaborating with the best talent to achieve amazing results for our clients. We also leverage a network of highly skilled freelancers to ensure we have the perfect fit for every project’s unique needs. This collaborative approach allows us to deliver exceptional results while remaining flexible and adaptable.

Where are you based?

At Simpler, we’re proud to say that all our websites are crafted right here in the USA! Our core team, Meredith and Josh, are based in Grand Rapids, Michigan, and bring a wealth of experience to every project. To ensure we have the perfect fit for your specific needs, we also collaborate with a network of talented freelancers who share our high standards. This approach allows us to bring the perfect blend of expertise and enthusiasm to every project we work on!

What is digital marketing?

Digital marketing is all about connecting with your target audience in exciting new ways, using the power of electronic devices. It’s a fantastic toolbox filled with strategies to help you showcase your products and services, and build meaningful connections with potential customers.

Here are some of the key digital strategies we can explore together:

Search Engine Optimization (SEO): Imagine your ideal customers searching for exactly what you offer. SEO helps your website shine on search engines, making it easier for them to find you.
Pay Per Click Advertising (PPC): Want to target your ideal audience with laser focus? PPC advertising lets you get your message directly in front of people actively searching for what you offer.
Social Media Marketing: Social media is a vibrant community where you can connect with your audience, share your brand story, and build lasting relationships.
-Email Marketing: Reach out directly and nurture leads with targeted email campaigns. It’s a powerful way to stay connected and drive conversions.

Digital marketing is all about achieving your goals. Whether you want to:

  • Increase brand awareness and get your name out there
  • Generate qualified leads and nurture them into customers
  • Drive more traffic to your website and convert visitors into sales
  • Build stronger customer relationships and loyalty
  • Improve customer loyalty

Digital marketing can be your secret weapon for growth.

Ready to get started? We’ve got you covered! Our Digital Marketing Checklist for 2023 is a fantastic resource to jumpstart your journey. Let’s collaborate and create a digital marketing strategy that ignites your business success!.

What is your digital strategy process?

At the beginning of any new project, we’ll review your strategic goals, timelines, and audiences. Typically this involves a kickoff meeting where we discuss your business goals, current strengths and opportunities, and unique business landscape. Some businesses have a lot to share with us in this step, others are looking for more strategic help. We can work with you wherever you are!

We promise to be efficient with the hours we’re investing in your project. We aim to respect your time through efficient meetings and clear project plans.

While work is in progress, the frequency and formats of check-in’s are always adapted to our client’s preferred style. Some clients ask us to take the reigns and manage their digital strategy independently without much oversight. Others prefer weekly or monthly check-ins. We are happy to work with you in whatever setup makes sense for your business!

After your digital marketing project is launched, we’re committed to using data to track outcomes and inform smarter strategies. We promise to be transparent about what’s working and not working with your current digital marketing investments, so you can make the best decisions for your budget and time. You can rest assured that we base all decison-making in data, meticulously optimizing digital marketing campaigns on your behalf.