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Digital Strategy Services

Michigan-based and nationally grown, Simpler provides digital marketing services designed to engage audiences, build brands and drive success.

WordPress Website Design

Effective web design is crucial to any marketing strategy. We create fully custom websites that clearly communicate your message and convert visitors into customers.

SEO Services

Simpler develops and implements practical, affordable strategies that generate traffic and improve search engine rankings.

Website Management Services

Simpler’s WordPress maintenance team handles all website maintenance and hosting needs to ensure your site is running at full capacity.

Digital Strategy Resources

Learn from our digital strategy experts about the latest trends and best practices.

The Power of UX Audits

Did you know that 88% of online consumers are less likely to return to a site after a bad experience? As reported in an article by Forrester, this statistic highlights just how crucial user experience (UX) is for your website. But now the question becomes - how can you ensure your website...

Choosing the Right CMS Platform: A Marketer’s Guide

The world of content management systems (CMS) can feel overwhelming. With so many options available, selecting the right one for your marketing needs is crucial. Here at Simpler Site, we understand the importance of a user-friendly and effective CMS. That's why we've created this guide to help you...

How to Use Data for Building Winning Digital Strategies

In an increasingly digital world, a well-designed and well-maintained website is essential. It's the cornerstone of your online presence, attracting visitors, showcasing your brand, and driving sales. But for many businesses, keeping their website secure, fast, and up-to-date can be a constant...

The ROI of Online Marketing

The digital landscape is fiercely competitive. Businesses need to understand how their online marketing efforts are performing to maximize results and make smart decisions. This article dives deep into measuring ROI for web design, SEO, and content marketing. We'll break down the key components of...