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Digital Strategy Services

Michigan-based and nationally grown, Simpler provides digital marketing services designed to engage audiences, build brands and drive success.

WordPress Website Design

Effective web design is crucial to any marketing strategy. We create fully custom websites that clearly communicate your message and convert visitors into customers.

SEO Services

Simpler develops and implements practical, affordable strategies that generate traffic and improve search engine rankings.

Website Management Services

Simpler’s WordPress maintenance team handles all website maintenance and hosting needs to ensure your site is running at full capacity.

Digital Strategy Resources

Learn from our digital strategy experts about the latest trends and best practices.

Key Benefits of Custom Website Design

As you plan your web design project, a key question you need to answer is whether your business can get by with a template-based website or if a fully custom website is a better fit for your project needs.  Template-based websites (such as those built on Wix, Squarespace, or with...

Digital Marketing Checklist for Small Business in 2023

Congratulations! Starting a business takes courage, perseverance, and a whole lot of hard work (trust us, we know!) If you're reading this post, it probably means you're ready to move from idea phase to action phase - and that is a major milestone to be celebrated. Establishing a strong online...

Four Pillars of SEO: Backlinks

In our previous blog post about SEO’s four main pillars, we discussed the importance of backlinks for SEO.  Having other websites link to your website demonstrates to search engines that your website is trustworthy.  Getting other websites to link to your website can be challenging, but...

How to Edit Pages Using Divi’s Visual Builder

What is the Divi Visual Builder? The Divi visual builder is a drag and drop builder that allows website owners to design and customize every part of a website from the ground up. We like Divi because of its ease of use for long-term editing. While most clients ask us to manage website updates...