eCommerce Lead Generation

Generating more leads can help you grow your ecommerce business and reach more customers.

Meredith Fennema

Schedule a Free Consultation

Ready to start generating more leads for your ecommerce business? We know what it takes to create effective lead generation campaigns that drive eCommerce results. In a free consultation, we’ll discuss your business goals and develop a custom lead generation strategy that’s right for you. We’ll also answer any questions you have about the process.

eCommerce Lead Generation Service Highlights

How we generate more leads for your eCommerce business

“We’ve worked with Simpler on a few social and digital marketing projects and with each they have risen to the challenge and done excellent work. We sincerely appreciated the quality of work, responsiveness and creative solutions for directly communicating complicated topics to our audiences.”

Heather Gill Fox
Strategic Communications Manager

Email Marketing

We help you collect email addresses from website visitors and subscribers and then sending them regular emails with content, offers, and promotions. Learn more about our email marketing services.

Content Marketing & SEO

We create and share valuable content, such as blog posts, infographics, and videos, that is relevant to your target audience. Learn more about our customized SEO services.

Social Media Marketing

Social media is a great way to connect with your target audience and build relationships. You can use social media to share your latest news and updates, provide customer service, and run contests and promotions. Learn more about our social media management services.

Pay-per-click (PPC) Advertising

We can help you place ads on search engines and other websites that are relevant to your target audience. Learn more about our PPC Marketing services.

“We’ve worked with Simpler on a few social and digital marketing projects and with each they have risen to the challenge and done excellent work. We sincerely appreciated the quality of work, responsiveness and creative solutions for directly communicating complicated topics to our audiences.”

Heather Gill Fox
Strategic Communications Manager

Looking for Lead Generation Support?

Let’s talk about your project — give us a call at (616) 822-3706 or set up a meeting.

eCommerce Lead Generation FAQ’s

What is ecommerce lead generation?

Ecommerce lead generation is the process of attracting and capturing contact information from potential customers who are interested in your products or services. This information can then be used to nurture leads and eventually convert them into customers.

What are the benefits of ecommerce lead generation?

Ecommerce lead generation is a valuable tool that can help you to grow your business and reach more customers. A few main benefits include:

Increased sales: By generating more leads, you can increase the number of potential customers who are aware of your products or services and who are interested in learning more. This can lead to more sales and revenue for your business.

Improved brand awareness: When you generate leads, you are also putting your brand in front of more people. This can help to improve brand awareness and make your business more visible to potential customers.

Better customer insights: By collecting contact information from leads, you can learn more about your target audience and their needs. This information can be used to improve your marketing and sales efforts and to create a better customer experience.

Increased customer loyalty: By nurturing leads and providing them with valuable information and resources, you can build relationships with potential customers and encourage them to become loyal customers. This can lead to repeat business and increased profits.

Reduced marketing costs: By generating leads through inbound marketing methods, such as content marketing and social media marketing, you can reduce your marketing costs. This is because inbound marketing is a cost-effective way to reach a large audience and generate interest in your products or services.

How should content marketing be integrated into my eCommerce digital strategy?

Content marketing is a powerful tool that can be used to attract new customers, build relationships with existing customers, and drive sales. When integrated into an eCommerce digital strategy, content marketing can help businesses to achieve a number of goals, including:

Increase brand awareness: By creating and sharing valuable content, businesses can raise awareness of their brand and products or services.

Generate leads: Content marketing can be used to generate leads by providing potential customers with information that they are interested in.

Drive traffic to your website: Content marketing can help to drive traffic to your website by making it appear in search engine results pages (SERPs).

Increase sales: Content marketing can help to increase sales by providing potential customers with the information they need to make a purchase.

There are a number of ways to integrate content marketing into your eCommerce digital strategy. Some of the most common methods include blog posts, infographics, ebooks, and podcasts.

When choosing content marketing methods, it is important to consider your target audience and their needs. You should also consider the goals of your eCommerce digital strategy.

How should social media be used in my eCommerce lead generation strategy?

Social media is a great way to connect with potential customers and generate leads for your eCommerce business. By creating engaging content, building relationships, and running targeted ads, you can reach a wider audience and convert more leads into customers.

Here are some tips on how to use social media for eCommerce lead generation:

Create engaging content: People are more likely to follow and engage with your social media accounts if you post content that they find interesting and valuable. This could include blog posts, infographics, videos, or even just funny memes. The key is to create content that will capture attention and make people want to learn more about your business.

Build relationships with potential customers: Don’t just use social media to promote your products or services. Take the time to interact with potential customers and build relationships with them. Answer their questions, provide them with valuable information, and get to know them on a personal level. By taking the time to build relationships, you’ll be more likely to convert them into customers down the road.

Run targeted ads: Social media ads can be a great way to reach a wider audience and generate more leads. When creating ads, it’s important to target them to your ideal customers. This means using the right keywords, demographics, and interests to ensure that your ads are seen by the people who are most likely to be interested in your products or services.

By following these tips, you can use social media to generate more leads for your eCommerce business.

How can PPC support my lead generation efforts?

Pay-per-click (PPC) advertising is a great way to generate leads for your business. When you use PPC, you pay each time someone clicks on your ad. This means that you only pay for results, which can help you save money on your marketing budget.

There are a few different ways that PPC can support your lead generation efforts:

PPC can help you reach a wider audience. When you create a PPC campaign, you can choose to target your ads to specific keywords, demographics, and interests. This means that your ads will only be seen by people who are likely to be interested in what you have to offer.

PPC can help you get in front of people who are already searching for what you offer. When someone searches for a product or service that you offer, your ad can appear at the top of the search results page. This is a great way to get your business in front of people who are already interested in what you have to offer.

PPC can help you track your results. When you use PPC, you can track how many people click on your ads, how much you spend on your campaigns, and how many leads you generate. This information can help you optimize your campaigns and get better results over time.

If you’re looking for a way to generate more leads for your business, PPC is a great option. It’s a cost-effective way to reach a wider audience, get in front of people who are already searching for what you offer, and track your results.

How much does ecommerce lead generation cost?

The cost of ecommerce lead generation varies depending on a number of factors, including the industry you’re in, the size of your business, and the complexity of your lead generation campaign. However, you can expect to spend anywhere from $40 to $200 per lead.

There are a number of different ways to generate ecommerce leads, and the cost will vary depending on the method you choose. For example, paid advertising can be a very effective way to generate leads, but it can also be expensive. On the other hand, content marketing can be a very cost-effective way to generate leads, but it can take longer to see results.

How long does it take to see results from ecommerce lead generation?

The amount of time it takes to see results from ecommerce lead generation can vary depending on a number of factors, such as the industry you’re in, the size of your business, and the complexity of your lead generation campaign. However, you can expect to start seeing results within 3-6 months.

There are a number of different ways to generate ecommerce leads, and the time it takes to see results will vary depending on the method you choose. For example, paid advertising can be a very effective way to generate leads, but it can also take some time to see results. On the other hand, content marketing can be a very cost-effective way to generate leads, but it can take longer to see results.

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Our eCommerce Services

Michigan-based and nationally grown, Simpler provides digital marketing services designed to engage audiences, build brands and drive success.

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Simpler’s Pay-Per-Click team creates robust paid search strategies that efficiently drive leads and sales for your business.

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We provide an organized, data-driven social media approach with a focus on capturing the essence of your brand.

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Our email marketing experts manage all aspects of email marketing to help you get more subscribers, opens, and clicks.

Why use Simpler?

Track Record of Success

We use the most up-to-date strategies to help customers find your site in search engines. Search engines are developed by engineers, and here at Simpler we have 15+ years of engineering and data experience. We speak the language of search engines, and will help your site get found.

Quality Execution, Reliable Service

Our processes are designed to respect your time and provide clarity about deliverables, status, and deadlines. We respond to calls and emails in a timely fashion and have thoughtfully prepared agendas for our meetings. Our ever-expanding base of satisfied clients is a testament to our focus on quality execution and reliable service.

Simpler Model, Smarter Results

Our agency conducts its work using a unique model focused on connecting the best strategic and technological talent for each individual client’s individual needs and project assignments. This big network versus big staff structure keeps costs lower, leading to greater results and impact.